Saatchi & Saatchi Award for World Changing Ideas 2005
Plantic was a finalist in the 2005 Saatchi & Saatchi Award for World Changing Ideas. The Saatchi & Saatchi global network is part of the Publicis Groupe, the world’s fourth largest communications group. The role of the Award is to uncover and spotlight innovations in communication that have the potential to change the world.
Every two years it is judged by a panel of people from a wide range of disciplines. For 2005 the Award panel included lateral thinking pioneer Dr Edward De Bono, film director Baz Luhrmann and singer Lou Reed, among others.
Bob Isherwood, Saatchi & Saatchi’s Worldwide Creative Director and creator of the Award said, “The diversity of the finalists indicates how wide ranging the issues are that need to be addressed – and their ingenuity demonstrates the focus of innovators to try and effect the necessary changes.”
Plantic is proud to be a finalist and be recognised worldwide by innovative thinkers as having produced a world-changing idea.
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